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Wednesday, November 10, 2010

Vera Wang chooses Leighton Meester


Known for her role as the conniving and powerful Blair Waldorf on Gossip Girl, Leighton Meester is the new face of Vera Wang's new fragrance that is as young and passionate as the star herself which is imperative in the marketing of this product. Wang states, "Her [Leighton Meester] beauty, talent and spirit will inspire all the young women that I hope will enjoy this passionate, new fragrance". At the same time Meester will also be planning to design her own fashion line. I cannot wait to see the ad campaign!



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